Basics

Why AEM?


AEM is regularly listed by enterprise analysts, for example in the Gartner Magic Quadrant for Web Content Management Systems.

It is why AEM CMS is one of the fastest-growing web platforms today, used by big corporations like Hewlett Packard Enterprise, Chipotle (restaurant company), The Wonderful Company (private holding company), etc

 

 

AEM capabilities


Adobe Experience Cloud products:
collection of applications and services specifically designed for unmatched customer experiences.

Content Management with AEM Sites
Editing content:

  • create/manage web pages within minutes
  • preview pages and See how the content looks like without even publishing it
  • create extra content by dragging and dropping on the page
  • search for a certain asset and drag-drop into a certain page of your choice (only with DAM integration into AEM)
  • edit certain sections of the page (=components) and popular WYSIWYG (acronym that stands for“What you see is what you get”) principle

Digital Asset Management (DAM) with AEM Assets

  •  tool for managing digital assets such as
    •  images
    • documents e. g. brochures, catalogs,whitepapers, certifications etc.
    • videos
  •  enables editors to store various assets under a clear folder structure
  •  allows editors to edit metadata and copyright data
  • simple drag & drop